Sales Tools Saturday – New LinkedIn System

Mar 10, 2019 by

Today we go over a new LinkedIn tool that really does work.  Brian and I have been using it now for a few months and have been able to have actual engagements with people rather than just making a “new connection” that goes nowhere.  It’s pretty cool and if you’re interested in seeing how it […]

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Lead Gen With Instagram & LinkedIn Just Got Easier

May 3, 2016 by

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The post Lead Gen With Instagram & LinkedIn Just Got Easier appeared first on National Real Estate Post.

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Are You LinkedIn Optimized?

Oct 14, 2014 by

This post comes from Shana Lebowitz at our partner site LearnVest.


What if you had the chance to impress 277 million professionals at once—convincing them you’re exactly what each of their organizations is missing?

As it turns out, you already have that opportunity on LinkedIn. According to a 2013 Jobvite survey, 96% of recruiters use the professional networking site to search for potential hires. Yet many job seekers are unaware of the profile features that could land—or cost—them the job.

The most important thing to remember is to make your LinkedIn profile public, Jenny Foss, president of the Ladder Recruiting Group, told MarketWatch.

Next, your bio is a key part of your profile, so make sure to include your current job title, industry and location, says Nicole Greenberg Strecker, managing director of recruitment agency STA Worldwide.

Even the seemingly small details of your profile are significant. If you’re aiming to work in a specific city, use that area (instead of where you actually live) as your location. And make sure your job title reflects exactly what you do, Jeremy Roberts, editor of Sourcecon, a blog and conference series for recruiters, told MarketWatch. A title that reads, “Blogs and Features Editor” is preferable to one that simply says, “Editor.”

Just like where you sit in the high school cafeteria, the groups you join on LinkedIn say a lot about you. Particularly if you’re looking to switch fields, join industry groups and blogs, as that’s where employers will be searching. And when it comes to getting feedback from your peers, recommendations from people you’ve actually worked with are much more meaningful than endorsements from acquaintances.

If you’ve mastered these tips, double-check your profile to make sure you aren’t committing some other common LinkedIn faux pas, like forgetting to add a photo or using the default connection request.

More stories from LearnVest:

10 All-Inclusive Resort Secrets—Revealed

How I Did It: Opened My Own Etsy Shop

8 Ultimate Opening Lines for Fearless Networking

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